Ocrolus VP Of Customer Success, Elizabeth Sabbatini, Recognized as a Rising Star, in Women in Fintech

Ocrolus is proud to share that their VP of Customer Success, Elizabeth Sabbatini, was featured in the Women in Fintech: Rising Stars by Financial Technology Partners / FT Partners. Read her featured interview below and meet the other outstanding women in the Fintech industry recognized. 👏

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Ocrolus Ranked #21 of 50 Best Places to Work 2023: New York Metropolitan Area

Comparably’s Best Places to Work in New York Metropolitan Area 2023 list is derived from sentiment ratings provided by employees in the New York Metropolitan Area who anonymously rated their employers on Comparably.com. Ratings are derived from current employees who provided anonymous feedback on Comparably.com over the past 12 months. Nearly 20 different workplace culture categories were measured, from compensation, leadership, and work-life balance to professional development opportunities, and perks and benefits. All ratings were given during the COVID-19 pandemic (February 2022 through February 2023), making this list especially relevant for job seekers looking for a great place to work in the area.

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Marpipe Head of Product, Pierce Porterfield, Shares on The 4 Components of High Performing Catalog Creatives

After observing hundreds of enriched catalogs we, at Marpipe, have found out which core ingredients comprise a winning feed design. While there is no silver bullet for perfect performance, by following these recommendations, you'll be better situated to uncover performance wins from the start.

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Marpipe Head of Product, Pierce Porterfield, Shares on Product Optimization and its Importance

Advertisers are always droning on about how they want to produce more creative without doing more work, yet they’re ignoring the fact that there’s a completely attainable solution right in front of them. The product feed!

With how effective dynamic product ads are, its insane that brands aren’t completely re-vamping their product catalogs to include metadata that’s geared purely toward advertising. Yeah, everybody has the standard: title, description, product category, etc. - but how is that going to help you sell your product? You want more creative for minimal effort? Start treating the catalog as a means for creative automation.

Here’s what you should be doing:


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